Action: Retrieve Company Profile
Action Overview
The Retrieve Company Profile action allows you to fetch detailed data about a specific company on LinkedIn using its Public or Provider ID. This action provides comprehensive insights, including company description, industry, location, employee count, and more. It is designed to enhance CRM records and enable informed decision-making in sales, marketing, and research workflows.
Use Cases
CRM Data Enrichment: Automatically populate CRM records with detailed company information for leads or accounts.
Sales Enablement: Access key company details to tailor outreach and engagement strategies.
Market Analysis: Gather insights into target companies to support research and strategic planning.
Inputs and Required Data
Input Fields
Public or Provider ID: (Required) The unique identifier for the LinkedIn company profile.
Example: "linkedin-corp-12345"
Obtaining Inputs
Inputs are typically obtained dynamically from CRM records or preceding actions like Search Companies. The Public or Provider ID retrieved from these actions is passed to the Retrieve Company Profile action for detailed enrichment.
Workflow Integration
Step-by-Step Guide
Trigger the Action: Configure your CRM workflow to trigger the Retrieve Company Profile action after obtaining a Public or Provider ID from actions like Search Companies.
Map Input Fields: Pass the Public or Provider ID to the action.
Retrieve Output Data: Use the enriched data to update CRM records, store dynamically in custom fields, or leverage it in subsequent workflows for analysis or targeted engagement.
Related Actions
Search Companies: Locate companies and retrieve their Public or Provider IDs.
Search People: Identify professionals within the retrieved company for detailed prospecting.
Response
The Retrieve Company Profile action provides detailed response fields, including:
Company Name: The name of the organization.
Profile URL: The direct URL to the company’s LinkedIn profile.
Description: A summary of the company’s operations and mission.
Industry: The industry category of the company.
Tagline: The company’s tagline or slogan.
Foundation Date: The date the company was established.
Employee Count: The total number of employees.
Employee Count Range: A range representing the approximate number of employees.
Followers Count: The number of followers the company has on LinkedIn.
Headquarters Location: The primary location listed as the company headquarters.
Additional Locations: Any other locations associated with the company.
Website: The company’s official website URL.
Logo URL: A link to the company’s logo.
Common Errors and Troubleshooting
Common Errors
Invalid ID: Occurs when the provided Public or Provider ID does not match a LinkedIn company profile.
Solution: Verify the ID is accurate and obtained from a valid preceding action.
Access Denied: Indicates an issue with permissions or LinkedIn account limitations.
Solution: Ensure the connected LinkedIn account has the necessary permissions to access the profile.
Best Practices
Use the Search Companies action to ensure the ID is valid before triggering this action.
Avoid excessive profile retrievals within a short timeframe to comply with LinkedIn’s rate limits.
Store retrieved data dynamically in custom fields to maximize utility and minimize redundant API calls.
Advanced Tips
Segmentation: Use enriched data, such as industry or employee count, to create segmented lists for targeted campaigns.
Workflow Automation: Combine this action with follow-up tasks like initiating a connection request or sending personalized emails to company contacts.
FAQs
Q: Can I retrieve a company profile without a Public or Provider ID? A: No, a valid Public or Provider ID is required to identify the LinkedIn company profile for this action.
Q: Are there limits to how many company profiles I can retrieve daily? A: Yes, LinkedIn enforces rate limits depending on your account type. For example, 80 profiles per day for free accounts and up to 150 profiles per day for Sales Navigator users.
Q: What happens if the profile retrieval is unsuccessful? A: Check the error messages for specific details and ensure the provided ID is valid and accurate.
